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The Continuum

TMA – Sr. Art Director
Concept Development, Art Direction, Design, Strategy

TMA's The Influencer Continuum, 2018 

Phillips & Xeris

I was part of the creative leadership team that developed creative thinking for clients Phillips and Xeris.

Creative Team: CD – Gina Colurra, ACD – Alyssa Boisson, CW –  Mike Anapolsky, Animation Designer – Mike Pepper

Over the course of several weeks, our team developed original concepts and creative strategies that allowed our brands to connect with their audiences in a more authentic way. Once our creative vision was defined, we divided and conquered. While a copywriter refined write-ups, I was responsible for deck design, creative look and feel, and working with a designer to develop logo animations – all to bring the ideas to life on the page. 

 

Below is a sample of the Phillips deck we pitched at the conference. 

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