Strange Portals

Grand Visual – Creative

Concept Development/Creative

Direction/Copywriting/Production

Interactive & Experiential Activation, 2017

Disney's Marvel Studios – Dr. Strange

Creative Out of Home Awards – Shortlist

for Interactive & Use of Digital Technologies

Team: CD – Ric Albert, Producer – Camila Englebert,

Seeing Dr. Strange's ability to bend reality and open portals to distant places is captivating, but allowing fans to experience this for themselves is the true magic.

This activation whisked people into the world of Dr. Strange. It gave them a glimpse of the alternate and mystical realities that he faces of the twisting world folding upon itself while he masters the power of connecting distant locations in the blink of an eye.

Guests are given a taste of these powers (using a Kinect to allow motion to activate the creative) to bend reality and open portals of their own.

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In this project, as the Creative I worked with the Creative Director to develop the creative response and pitch, which ultimately won us the project. The initial concept development, write-ups, and visualization played an important role in win.

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